000			00391nam a2200133Ia 4500
005			20251022063837.0
008			251022s9999||||xx |||||||||||||| ||und||
035			_a1239
100			_aAnthony Ulwick
245		0	_aWhat Customers Want - using outcome driven innovation to create breakthrough products and services
260			_bTata McGraw-Hill _c2005
650			_aC-06:Marketing
942			_cBK
999			_c4725 _d4725