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Marketing In A Nutshell key concepts for non-speci (Record no. 3628)

MARC details
000 -LEADER
fixed length control field	00427nam a2200145Ia 4500
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
ISBN	978-81-312-1576-0
100 ## - MAIN ENTRY--AUTHOR NAME
Author Name	Mike Meldrum & Malcolm McDonald
245 #0 - TITLE STATEMENT
Title	Marketing In A Nutshell key concepts for non-speci
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Name of publisher	Elsevier ,a division of Reed Elsevier India Pvt Lt
Year of publication	2008
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Subject	C-06:Marketing
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type	Books

Holdings
Write Off Books	Lost status	Collection Type	Home library	Current library	Date of Accessioning	Accession Number	Koha item type
			Venture Center Library	Venture Center Library	12/11/2008	PBK000146	Books

Venture Center Library